Matthew Rowland.

Matthew
Rowland.

Actor · Director · Choreographer

Matthew Rowland, Mr Wormwood, Matilda

Performer

Matilda

Mr Wormwood · International Tour · 2023–24

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The roles

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Bio

Matthew
Rowland

Actor, director and choreographer. Currently Resident Director of Matilda the Musical on its UK & Ireland Tour.

Matthew trained at Arts Educational Schools, London, graduating in 2012 with a First Class BA (Hons) in Musical Theatre. He made his professional debut that year in the lead role of Boy George in the revival of Taboo at the Brixton Club House, earning a BroadwayWorld UK Award nomination for Best Leading Actor in a Musical.

In 2013 he joined the European premiere of Darling of the Day at the Union Theatre and recorded a role on the concept album of The Confession Room. In 2014 he choreographed the West End premiere of Sondheim’s Putting It Together at the St James Theatre, and reprised Boy George for the Taboo concerts at 54 Below in New York.

At Theatre Royal Drury Lane he understudied Mr Beauregarde in Charlie and the Chocolate Factory and spent two years as its Children’s Director. He then played the Doctor in the RSC’s Matilda the Musical in the West End, toured internationally as Skimbleshanks in Cats for around eighteen months, and appeared in Joseph and the Amazing Technicolor Dreamcoat at the London Palladium.

He swung and understudied Dr Pomatter and Ogie in Waitress at the Adelphi, toured the UK and Ireland as Ned Schneebly in School of Rock, played Gordon Shakespeare in Nativity! The Musical at Birmingham Rep, and returned to Matilda as Mr Wormwood on the International Tour in 2023–24.

As a director and choreographer, he was Assistant Director and Choreographer on the UK tour of Joseph. At Bird College he choreographed Gypsy, conceived, directed and choreographed Day by Day, a celebration of Victoria Wood, and directed and choreographed Urinetown.

He co-founded Vibe Arts Theatre School with Alex Turney, and is a Disney Theatrical Group Teaching Artist.

Matthew Rowland, headshot
Matthew Rowland giving notes in rehearsal
In the rehearsal roomHeadshot: Harry Livingstone

Co-founded by Matthew Rowland & Alex Turney

To be all you can be.

Vibe Arts Theatre School is a Saturday musical theatre school in South East London that coaches over 150 pupils a week in LAMDA, and runs holiday workshops and clubs in schools. Matthew Rowland founded Vibe Arts in 2016 with his ArtsEd classmate Alex Turney, shortly after his role as Children’s Director on Charlie and the Chocolate Factory in the West End.

Junior Vibe
Main School
LAMDA
In Schools
Workshops
Visit Vibe Arts →
Vibe Arts students on stagePhoto: Iyanka Cooray · Framed Fantasies
Vibe Arts students in classPhoto: Iyanka Cooray · Framed Fantasies

Photos: Iyanka Cooray · Framed Fantasies

35 reviews & notices

Press

Matilda the Musical

International Tour · UK & Ireland Tour

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“Matthew Warchus’ direction (and resident direction of Matthew Rowland) remains the beating heart of the piece.”

★★★★★PalatinateOn his resident direction, UK & Ireland Tour

“Matthew Rowland and Emily Squibb, who play Matilda’s repugnant parents, are a delight throughout”

The National

“Mr Wormwood, portrayed by Matthew Rowland, shines with his physical comedy”

Honeycombers, Singapore

“Their comedic timing is impeccable; Rowland’s Mr Wormwood is suitably ridiculous”

SG Magazine

“Mr Wormwood and Mrs Wormwood, played by Matthew Rowland and Emily Squibb respectively, were deliciously awful.”

GirlStyle Singapore

Nativity! The Musical

Birmingham Rep · Gordon Shakespeare

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“Matthew Rowland has enormous fun as posh headmaster Gordon Shakespeare”

★★★★★The Stage

“Matthew Rowland is like a pantomime baddie he is so mean – and he also gives a great performance as a glam rock King Herod.”

★★★★★WhatsOnStage

“The standout performance of the show was Gordon Shakespeare, played by Matthew Rowland.”

★★★★★Redbrick

“Matthew Rowland’s Gordon Shakespeare is pure stage camp, with a stage presence that fills the entire stage…”

★★★★★All That Dazzles

“There was one performance that took my breath away.”

★★★★★#BrumHour

“Mr. Shakespeare is a wonderfully interactive character and is fantastically executed by Matthew Rowland.”

★★★★★West End Best Friend

“Rowland was easily the best individual I have seen in this role and naturally funny.”

★★★★★Theatre and Tonic

“Matthew Rowland is deliciously devious and unlikable as Mr Shakespeare”

★★★★★North West End

“…a delight as the obsessed Shakespeare, turning nastiness into an art form.”

★★★★★Behind the Arras

“Matthew Rowland is hilariously funny as Mr Shakespeare, who is almost a perfect pantomime style baddy…”

Fashion-Mommy

“His rival Mr Shakespeare is played by Matthew Rowland, who you just love to hate.”

BirminghamLive

“Rowland does an excellent job portraying the typical villain for the audience to frown upon.”

The Reviews Hub

“Matthew Rowland as Mr Shakespeare was bloody brilliant.”

The Amazing Adventures of Me

School of Rock

UK & Ireland Tour · Ned Schneebly

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“Matthew Rowland’s quirky and brilliantly exuberant ‘Ned’…”

Spark Sunderland

“Matthew Rowland is equally charismatic as the real Ned Schneebly”

BroadwayWorld

“Matthew Rowland earns many a laugh as rock musician turned nerd Ned Schneebly”

Plymouth Live

“Matthew Rowland is great as supportive yet under the thumb pal Ned Schneebly…”

Beyond the Curtain

Putting It Together

St James Theatre · Choreographer

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“What a party, what a night. Matthew Rowland’s choreography is every bit as subtle as Alastair Knights’s direction.”

★★★★★The Times

Taboo

Brixton Club House · Boy George

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Award

Nominated: Best Leading Actor in a Musical

BroadwayWorld UK Awards

“Matthew Rowland quite simply IS Boy George.”

The Public Reviews

“The star of the show is, rightly, George (Matthew Rowland, who has real poise and real cheekbones)”

London Evening Standard

“The standout performance of the whole evening however is Matthew Rowland. What a professional debut!”

LastMinuteTheatreTickets

“Rowland, as the seemingly soft-hearted but steely Boy George, stops things getting too schmaltzy.”

★★★★Time Out London

“Matthew Rowland as George is the Boy to the manner born.”

Reviewsgate

“Matthew Rowland is spot on as Boy George who, he asserts, needs to be a star because he can’t be a man.”

Londonist

“Another new talent was Matthew Rowland, who is fresh from his training at The Arts Educational School.”

ARTINFO

Darling of the Day

Union Theatre · Alf

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“…a lively cor-blimey chorus led by Matthew Rowland’s Alf”

The Stage

“Mention too for Matthew Rowland, who this reviewer saw only recently as Boy George in Taboo.”

What’s Hecuba To Him?

The Confession Room

Concept album · Frank

“Matthew Rowland as Frank singing the aforementioned ‘Excalibur93’ is most definitely a highlight on the recording…”

BroadwayWorld

Bat Boy

If It Only Even Runs a Minute, Hippodrome

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“Matthew Rowland’s ‘Let Me Walk Among You’ from Bat Boy: The Musical is so emotional…”

The Public Reviews

Credits

  1. 2025–27Matilda the MusicalUK & Ireland TourDir. Matthew Warchus · Prod. Royal Shakespeare Company · Managed by GWB EntertainmentResident Director
  2. 2025UrinetownBird College · third-year showProd. Bird CollegeDirector & Choreographer
  3. 2024Joseph and the Amazing Technicolor DreamcoatUK TourDir. Laurence Connor · Prod. Michael Harrison EntertainmentAssistant Director & Choreographer
  4. 2024Day by Day: A Celebration of Victoria WoodBird CollegeProd. Bird CollegeCreator, Director & Choreographer
  5. 2023–24Matilda the MusicalInternational TourDir. Matthew Warchus · Prod. GWB EntertainmentMr Wormwood
  6. 2023GypsyBird College · third-year showDir. Shiv Rabheru · Prod. Bird CollegeChoreographer
  7. 2022Nativity! The MusicalBirmingham RepDir. Debbie Isitt · Prod. Jamie Wilson ProductionsGordon Shakespeare
  8. 2021–22School of RockUK & Ireland TourDir. Laurence Connor · Prod. David Ian ProductionsNed Schneebly
  9. 2021Joseph and the Amazing Technicolor DreamcoatLondon PalladiumDir. Laurence Connor · Prod. Michael Harrison EntertainmentSwing
  10. 2019WaitressAdelphi TheatreDir. Diane Paulus · Prod. David Ian ProductionsUnderstudy Dr Pomatter & Ogie
  11. 2019Joseph and the Amazing Technicolor DreamcoatLondon PalladiumDir. Laurence Connor · Prod. Michael Harrison EntertainmentUnderstudy Simeon
  12. 2018CatsInternational TourDir. Trevor Nunn · Prod. David Ian ProductionsSkimbleshanks
  13. 2018STOP The MusicalWorkshopJamie Armitage · Prod. Steedon ProductionsJustin
  14. 2017Matilda the MusicalCambridge TheatreDir. Matthew Warchus · Prod. Royal Shakespeare CompanyDoctor · understudy Mr Wormwood & Rudolpho
  15. 2016The Robbing ClassSpotlight TheatreProd. Actor AwarenessDirector
  16. 2015Janie Dee: Dee-licious, Lightful and Lovely!The Crazy Coqs at Brasserie ZédelProd. The Crazy CoqsDirector
  17. 2014–16Charlie and the Chocolate FactoryTheatre Royal Drury LaneDir. Sam Mendes · Prod. Playful ProductionsViolet Beauregarde’s Agent · Understudy Mr Beauregarde · Children’s Director
  18. 2014Putting It TogetherSt James Theatre & G LiveDir. Alastair Knights · Prod. Robert MackintoshChoreographer
  19. 2014Taboo: 10th Anniversary Concert54 Below, New YorkDir. John McDaniel · Prod. Amanda SalesBoy George
  20. 2013Darling of the DayUnion TheatreDir. Paul Foster · Prod. Sasha ReganAlf
  21. 2012TabooBrixton Club HouseDir. Christopher Renshaw · Prod. Danielle TarentoBoy GeorgeBroadwayWorld UK Award nominee, Best Leading Actor in a Musical

Trained at Arts Educational Schools, London: First Class BA (Hons) Musical Theatre, 2012.